Telestax Blog

3 Questions to Ask About CPaaS for Service Providers

When selecting a CPaaS enablement solution, the top three questions are ease, speed, and cost – and there is an important feature for each.

From two-factor authentication to intelligent appointment scheduling, any organization regardless of size or industry can see the value of incorporating CPaaS technology into their business. This popularity has IDC predicting that CPaaS will grow at a compound annual growth rate (CAGR) of 39.2% to reach $10.9 billion by 2022.

In the race to offer these popular services globally, service providers have several options but the universal questions still apply: How easy is it to set up, how fast can we deploy, and how can I ensure the best financial return? 

CPaaS: Easy, Fast, Financially Smart.

Consider these key concerns when choosing how to offer CPaaS services to your enterprise and small-to-medium business customers.

  1. Ease of Use – Time is money, and the longer it takes to develop new solutions the more risk is involved. For a truly user-friendly experience, opt for a solution with a visual designer. An easy to use drag-and-drop builder enables non-programmers to prototype or create a wide range of applications.
  2. Speed to Deployment – Enterprise and small-to-medium business customers need services like IVR, SMS, and authentication solutions ASAP. With a white-label solution, you can be up and running in days instead of months. With included developer documentation, simply input your company branding and product name and start offering CPaaS today. 
  3. Show Me the MoneyMargins are a critical concern for communications service providers. While over-the-top CPaaS solutions often go through aggregators that can compromise the reliability of service, choosing a CPaaS enablement solution with bring-your-own-carrier options allows providers to keep control – and more money.

Moving Ahead

There is a common misconception that when seeking options that are fast, easy, and cost effective, you can have two out of three. But with the Telestax Restcomm Visual Designer, Whitelabel Feature, and bring-your-own-carrier options, communications service providers can have it all – when it comes to CPaaS.

To learn more about CPaaS enablement with Telestax and the Restcomm Platform, contact sales@telestax.com

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